FBI Weekly – LinkedIn Lesson and Business Advice

Wednesday Wisdom

A business has to be involving, it has to be fun, and it has to exercise your creative instincts.”

— Richard Branson

LinkedIn Lesson

Keywords in your summary are very important. Your choice of key words can be the difference between numerous connection requests or none at all. When used correctly, LinkedIn SEO can be a great tool to increase your profile views. Your choice of keywords can vary depending on how you want to be found on LinkedIn. You could use words relating to the industry you are in or perhaps include skills that want to sell yourself with.

Business Advice

Customers need to understand your brand and what you offer in order to associate themselves with it. At FBI Consultancy, we make it clear what we do and the services that we can provide you. If you need any assistance with your brand awareness, especially on LinkedIn, we can help.

Did You Know?





“How long should my profile scripts be?”

a. To answer this question we need to ask another. How long is a piece of string? Your scripts for the various sections on LinkedIn can be however long you want, whether that be five lines or five paragraphs. We would suggest writing enough information to clearly tell your story, to explain who you are, what you do and what your skills have. There are however character limits on the scripts, but whether you decide to use them all is up to you.

Business Humour





Thank you for reading out weekly newsletter. We hope that we have successfully helped you with your LinkedIn enquiries and that you come back next week to find more business growth tips. Visit our website www.fbiconsultancy.com to learn more about us and the services we provide. If you have any questions, contact us directly using any of the methods below. Alternatively, get in touch with us using any of our social media accounts.

Harrison Smith

Social Media Executive

Written on behalf of Dr. Mark D. Yates, the LinkedIn Expert’s Expert

Dr Mark D. Yates

Dr. Mark D. Yates is the CEO of FBI consultancy which provides a professionally managed business growth service for global business owners, Investors, entrepreneurs & C-Level executives. If you need to retain a dynamic managing director, interim director, business trouble shooter, business growth consultant, or his proven LinkedIn consultancy, contact Dr. Mark D. Yates at: Tel: UK 0151 647 1716. E: mark@fbiconsultancy.com W: www.fbiconsultancy.com

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