“The real test is not whether you avoid this failure, because you won’t. It’s whether you let it harden or shame you into inaction, or whether you learn from it; whether you choose to persevere.”
— Barack Obama
It may seem logical to post as often as you can onto LinkedIn in order to frequently appear in the feeds of your network. However, over-posting will lead to an oversaturation of you and your content online. Spamming of your feed may cause your network to get bored of your content. This could lead to a loss of followers, connections etc. This is especially important when using LinkedIn, but still applies to other social media sites that you may use.
There is currently no better way to achieve a cost effective growth in business than by capitalising on free online advertising, which is called natural, or organic search engine optimisation SEO. Here are FBI Consultancy, our specialists generate and use keywords specifically tailored for each individual business. Having first page natural Google ranking can greatly assist your businesses growth trajectory.
Did You Know?
“I want my updates to get as many views as possible, how can I do this?”
a. There are a lot of ways to increase the total views that you can get on your LinkedIn updates. The easiest trick is to add an image. Having images on your content will make it more eye catching to whoever is scrolling the feed. The timing of your post can also have a direct effect on how many views you can get. Our research has found that updates being posted out nearer the end of the working day, usually between 4pm – 6pm, will get more views.
Thank you for reading out weekly newsletter. We hope that we have successfully helped you with your LinkedIn enquiries and that you come back next week to find more business growth tips. Visit our website www.fbiconsultancy.com to learn more about us and the services we provide. If you have any questions, contact us directly using any of the methods below. Alternatively, get in touch with us using any of our social media accounts.
Social Media Executive
Written on behalf of Dr. Mark D. Yates, the LinkedIn Expert’s Expert